What is MyWebDNA?

MyWebDNA is a free plug-in for the Firefox™ browser that circles the two results most relevant to you every time you run a Google™ search.

When you download MyWebDNA, you'll be asked to complete a short, yet profound, survey to generate a numerical profile based on your core purpose and values. This profile, which we will only ever share at your request, allows MyWebDNA to circle search results based on who you are, not just based on popularity.

Once MyWebDNA is up and running, you can complete additional surveys anytime you like to further refine your profile.

MyWebDNA can help you cut through the clutter of the Internet. At the same time, by using it, you'll be a part of building the next generation of the Web.

So how can a website have a core purpose and values?

Let's say your numeric profile is 100,000. You visit a site. That site now has a profile of 100,000. Your friend, who has a profile of 50,000, visits the same site. The site's profile now becomes 75,000. As many thousands of users visit a site, the site's profile becomes an accurate reflection of the core purpose and values of the people who are most likely to visit.

Complete Privacy Guaranteed

Many people have questions about privacy and search history. But we never track your history, and it is easy to see why we have no need to. All we need to know is that the site's aggregate profile is 75,000. We don't need to know you or your friend. In this way, we are able to measure alignment at the most profound level, while allowing you to remain as anonymous as you wish.

Download MyWebDNA today and discover the world you most care about.